Hinkelmann, Knut

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Hinkelmann
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Knut
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Hinkelmann, Knut

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20213
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Enddatum: 2023 × Dateien dazu vorhanden?: Nein × Institut: Institut für Unternehmensführung × Typ: 04B - Beitrag Konferenzschrift ×

Suchergebnisse

Gerade angezeigt 1 - 3 von 3
  • Vorschaubild nicht verfügbar
    Publikation
    Adopting AI in the banking sector - The wealth management perspective
    (Springer, 2021) Wittmann, Xinhua; Lutfiju, Flutra; Gerber, Aurona; Hinkelmann, Knut [in: Society 5.0]
    While interest in understanding the impact of Artificial Intelligence (AI) in the real world has been growing, there is limited research on what digital transformation means in the banking sector. The present paper aims to address this gap in the literature by means of a field study based on 11 interviews with wealth managers from across front, middle and back offices in a large Swiss bank. Our analyses suggest bank employees have relatively positive attitudes toward the adoption of new technologies. According to the research, the top three advantages for adopting AI in wealth management are: efficiency, enhanced clients’ experience and better customer insight. Yet, AI also brings new challenges to banking. Obstacles identified include process complexity, greater maintenance effort, and increased regulatory requirements. Still, AI is expected to change the banking model to an integrated, hybrid and leaner operation with digital processes that offer front-to-back solutions. With respect to the future of the bank workforce, hiring tech-savvy talent will be crucial. AI will be able to free bank employees from repetitive jobs for more interesting and creative tasks.
    04B - Beitrag Konferenzschrift
  • Vorschaubild nicht verfügbar
    Publikation
    Design parameters of multidimensional reward systems based on preference analysis of students of business information systems (Bachelor and Master) at the University of Applied Sciences Northwestern Switzerland
    (2021) Heimsch, Fabian; Lüthi, Erhard; Gerber, Aurona; Hinkelmann, Knut [in: Society 5.0. First international conference, Society 5.0 2021 virtual event, June 22-24, 2021 revised selected papers]
    04B - Beitrag Konferenzschrift
  • Vorschaubild nicht verfügbar
    Publikation
    Modelling Transformation of Corporate Communications in the Digital Age
    (Springer, 2021) Göldi, Susan; Kraft, Corin; Vitacco, Jacqueline; Gerber, Aurona; Hinkelmann, Knut [in: Society 5.0 2021. First International Conference, Society 5.0 2021. Virtual event, June 22-24, 2021. Revised selected papers]
    This article provides a brief overview on transformative trends in corporate communications based on a literature review. Furthermore, it presents a framework model on how to transform corporate communications in the digital age. The model is based on a grounded theory approach derived in a field study completed in 2015, which claims that more heterarchical structures in corporate communications are needed. In a subsequent project, the model is tested in an ongoing exploratory study. Based on the learnings from the two studies, we suggest a new model on how to organize corporate communications in the digital age. At the center of the new model are written and audio-visual content, created by associates in a collaborative process and supported by the organization.
    04B - Beitrag Konferenzschrift