Asprion, Petra
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Asprion, Petra
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- PublikationSocial Media Controlling(Springer, 2017) Asprion, Petra; Tokarski, Kim Oliver [in: Zukunftstrends Wirtschaft 2020]Dieser Beitrag stellt den aktuellen Stand von Social Media Controlling in Schweizer Unternehmen dar, analysiert entsprechende Methoden und Tools und präsentiert eine Handlungsempfehlung für Unternehmen zur Einführung und Integration in Unternehmensprozesse. Nach einem Überblick über die Thematik sowie einer Abgrenzung zu verwandten Ansätzen wie Social Media Monitoring wird auf die steigende Bedeutung von Social Media Controlling in Schweizer Unternehmen eingegangen. Die erarbeitete Handreichung in Form einer Handlungsempfehlung für Unternehmen zeigt auf, was bei der Einführung von Social Media Controlling zu beachten ist. Der Erfolg ist nur durch klar definierte Ziele, transparente und zielgerichtete interne und externe Kommunikation und durch die Einbindung des Topmanagements möglich. Zudem ist die Definition und Umsetzung einer Strategie für erfolgreiches Social Media Controlling wesentlich.04 - Beitrag Sammelband oder Konferenzschrift
- PublikationCompliance in Educational Institutions based on Students Experience Survey(ToKnow Press, 2015) Asprion, Petra [in: MakeLearn 2014: Human Capital without Borders; Knowledge and Learning for Quality of Life]In this paper, we follow a survey approach to analyse the level of compliance with study and examination regulations governing two educational institutions in Switzerland. The results revealed that compliance with automatic registration was different in the two investigated units of analysis and in both we found deficiencies in compliance-related activities. For example in both institutions the deregistration process was not compliant because students were most often not informed about the process. In addition we found a compliance imbalance regarding the extent of assessments. With regard to the examination supervision the status of compliance was much better in one of the two analysed units. However, compliance regarding lecture sessions seemed balanced.04 - Beitrag Sammelband oder Konferenzschrift
- PublikationAssimilation of Compliance Software in Highly Regulated Industries: An Empirical Multitheoretical Investigation(IEEE, 2013) Asprion, Petra; Knolmayer, Gerhard; Sprague, Ralph H. [in: 2013 46th Hawaii International Conference on System Sciences]In this paper we follow a theory-based approach to study the assimilation of compliance software in highly regulated multinational enterprises. These relatively new software products support the automation of controls which are associated with mandatory compliance requirements. We use institutional and success factor theories to explain the assimilation of compliance software. A framework for analyzing the assimilation of Access Control Systems (ACS), a special type of compliance software, is developed and used to reflect the experiences obtained in four in-depth case studies. One result is that coercive, mimetic, and normative pressures significantly effect ACS assimilation. On the other hand, quality aspects have only a moderate impact at the beginning of the assimilation process, in later phases the impact may increase if performance and improvement objectives become more relevant. In addition, it turns out that position of the enterprises and compatibility heavily influence the assimilation process.04 - Beitrag Sammelband oder Konferenzschrift