Gatziu Grivas, Stella
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Gatziu Grivas, Stella
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- PublikationPlatform-based strategic consulting for digital transformation(2022) Gatziu Grivas, Stella; Giovanoli, Claudio; Grasshoff, Gunnar; Imhof, Denis; Hinkelmann, Knut; Gerber, Aurona [in: Proceedings of the Society 5.0 Conference 2022 - Integrating digital world and real world to resolve challenges in business and society]The digital age poses manifold challenges and difficult conditions for all sizes of organizations in all industries. Organizations need to adapt to complex challenges and difficult conditions and to plan and execute their digital transformation strategies. More and more organizations need support by strategic business consulting companies which must be offered in an effective and efficient way so that also small and medium sized companies can profit from it to stay competitive. Our research work focusses on the development of online strategic consulting tools offered as self-services on a web-based platform supporting the definition of digital transformation strategy. The so-called Digital Backpack Assessment (DBA) measures the digital maturity and proposes possible cases for changes. The tool follows the following principles: (1) A holistic approach with focus on the customer orientation, the business models, the organizational excellence, and the operational excellence. (2) An open strategy approach where several stakeholders from the company participate04B - Beitrag Konferenzschrift
- PublikationOntology-based visualization for business model design(Springer, 2020) Peter, Marco; Montecchiari, Devid; Hinkelmann, Knut; Gatziu Grivas, Stella; Grabis, Jānis; Bork, Dominik [in: The Practice of Enterprise Modeling. 13th IFIP Working Conference, PoEM 2020, Riga, Latvia, November 25-27, 2020. Proceedings]The goal of this paper is to demonstrate the feasibility of combining visualization and reasoning for business model design by combining the machine-interpretability of ontologies with a further development of the widely accepted business modeling tool, the Business Model Canvas (BMC). Since ontologies are a machine-interpretable representation of enterprise knowledge and thus, not very adequate for human interpretation, we present a tool that combines the graphical and human interpretable representation of BMC with a business model ontology. The tool connects a business model with reusable data and interoperability to other intelligent business information systems so that additional functionalities are made possible, such as a comparison between business models. This research follows the design science strategy with a qualitative approach by applying literature research, expert interviews, and desk research. The developed AOAME4BMC tool consists of the frontend, a graphical web-based representation of an enhanced BMC, a web service for the data exchange with the backend, and a speci c ontology for the machine-interpretable representation of a business model. The results suggest that the developed tool AOAME4BMC supports the suitability of an ontology-based representation for business model design.04B - Beitrag Konferenzschrift