Platform-based strategic consulting for digital transformation
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Author (Corporation)
Publication date
2022
Typ of student thesis
Course of study
Collections
Type
04B - Conference paper
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Editor (Corporation)
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Parent work
Proceedings of the Society 5.0 Conference 2022 - Integrating digital world and real world to resolve challenges in business and society
Special issue
DOI of the original publication
Link
Series
EPiC Series in Computing
Series number
84
Volume
Issue / Number
Pages / Duration
38-49
Patent number
Publisher / Publishing institution
Place of publication / Event location
Brugg-Windisch
Edition
Version
Programming language
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Practice partner / Client
Abstract
The digital age poses manifold challenges and difficult conditions for all sizes of organizations in all industries. Organizations need to adapt to complex challenges and difficult conditions and to plan and execute their digital transformation strategies. More and more organizations need support by strategic business consulting companies which must be offered in an effective and efficient way so that also small and medium sized companies can profit from it to stay competitive. Our research work focusses on the development of online strategic consulting tools offered as self-services on a web-based platform supporting the definition of digital transformation strategy. The so-called Digital Backpack Assessment (DBA) measures the digital maturity and proposes possible cases for changes. The tool follows the following principles: (1) A holistic approach with focus on the customer orientation, the business models, the organizational excellence, and the operational excellence. (2) An open strategy approach where several stakeholders from the company participate
Keywords
Subject (DDC)
Event
2nd Society 5.0 Conference 2022
Exhibition start date
Exhibition end date
Conference start date
20.06.2022
Conference end date
22.06.2022
Date of the last check
ISBN
ISSN
Language
English
Created during FHNW affiliation
Yes
Strategic action fields FHNW
Publication status
Published
Review
Peer review of the complete publication
Open access category
Gold
License
Citation
Gatziu Grivas, S., Giovanoli, C., Grasshoff, G., & Imhof, D. (2022). Platform-based strategic consulting for digital transformation. In K. Hinkelmann & A. Gerber (Eds.), Proceedings of the Society 5.0 Conference 2022 - Integrating digital world and real world to resolve challenges in business and society (pp. 38–49). https://doi.org/10.29007/4pgg