E-Commerce in Export - Distribution of Swiss Products via Foreign Webshops

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Author (Corporation)
Publication date
2018
Typ of student thesis
Bachelor
Course of study
Type
11 - Student thesis
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Editor (Corporation)
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Issue / Number
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Publisher / Publishing institution
Hochschule für Wirtschaft FHNW
Place of publication / Event location
Olten
Edition
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Practice partner / Client
Abstract
The client of this bachelor thesis has been focussing on conventional export service consulting. The company is interested in expanding its current business model into digital cross border business development. Therefore, the findings shall give the company insights into the topic of e commerce by specifically focussing on the target market side. The client intends to be a general contractor in this field with SMEs as target customers. The overall aim of this bachelor thesis is to contribute to the client’s new business model.
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Subject (DDC)
330 - Wirtschaft
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Language
English
Created during FHNW affiliation
Yes
Strategic action fields FHNW
Publication status
Review
Open access category
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Citation
ELLENBERGER, Flavio Pascal und David Christian GROSSENBACHER, 2018. E-Commerce in Export - Distribution of Swiss Products via Foreign Webshops. Olten: Hochschule für Wirtschaft FHNW. Verfügbar unter: https://irf.fhnw.ch/handle/11654/41303