Public Marketing. Public Innovation. Ein praktischer Leitfaden für modernes, vernetztes Standortmarketing

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Authors
Müller, Markus
Author (Corporation)
Publication date
2014
Typ of student thesis
Course of study
Collections
Institute for Competitiveness and Communication
Full item page
Type
02 - Monograph
Editors
Editor (Corporation)
Supervisor
Parent work
Special issue
DOI of the original publication
URI
http://hdl.handle.net/11654/9871
Link
Series
Series number
Volume
Issue / Number
Pages / Duration
Patent number
Publisher / Publishing institution
tredition
Place of publication / Event location
Hamburg
Edition
Version
Programming language
Assignee
Practice partner / Client
Keywords
Subject (DDC)
330 - Wirtschaft
659 - Werbung & Public Releations (PR)
Project
Event
Exhibition start date
Exhibition end date
Conference start date
Conference end date
Date of the last check
ISBN
978-3-8495-7623-3
ISSN
Language
German
Created during FHNW affiliation
Yes
Strategic action fields FHNW
Publication status
Published
Review
Expert editing/editorial review
Open access category
License
Citation
MÜLLER, Markus, Claude WAGNER und Thomas HELBLING, 2014. Public Marketing. Public Innovation. Ein praktischer Leitfaden für modernes, vernetztes Standortmarketing. Hamburg: tredition. ISBN 978-3-8495-7623-3. Verfügbar unter: http://hdl.handle.net/11654/9871
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