Development of an online presence through a social media strategy for a start-up company in the field of personal coaching

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dc.contributor.authorLüthi, Olivia
dc.contributor.mentorJacob, Christine
dc.contributor.partnerCompany in the personal coaching sector, Canton of Zurich
dc.date.accessioned2023-12-22T16:21:41Z
dc.date.available2023-12-22T16:21:41Z
dc.date.issued2019
dc.description.abstractThe personal sport coaching start-up founded in January 2019, wants to expand its business but has only limited financial resources. Therefore, the young company wishes to have an online presence to increase awareness and foster customer relationship. However, due to lack of online marketing expertise, the company has no online presence yet.
dc.identifier.urihttps://irf.fhnw.ch/handle/11654/40726
dc.language.isoen
dc.publisherHochschule für Wirtschaft FHNW
dc.spatialBrugg-Windisch
dc.subject.ddc330 - Wirtschaft
dc.titleDevelopment of an online presence through a social media strategy for a start-up company in the field of personal coaching
dc.type11 - Studentische Arbeit
dspace.entity.typePublication
fhnw.InventedHereYes
fhnw.PublishedSwitzerlandYes
fhnw.StudentsWorkTypeBachelor
fhnw.affiliation.hochschuleHochschule für Wirtschaft
fhnw.affiliation.institutBachelor of Science
relation.isMentorOfPublication7e52956a-1223-4665-8fdc-7bacad074ba4
relation.isMentorOfPublication.latestForDiscovery7e52956a-1223-4665-8fdc-7bacad074ba4
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Bachelor of Science