Teaching entrepreneurship, digitalization, leadership, and gender at the same time - How a new learning approach integrates all four perspectives

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Author (Corporation)
Publication date
2018
Typ of student thesis
Course of study
Type
04B - Conference paper
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Editor (Corporation)
Supervisor
Parent work
ICERI2018 Proceedings
Special issue
DOI of the original publication
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Series
Series number
Volume
Issue / Number
Pages / Duration
2348-2356
Patent number
Publisher / Publishing institution
IATED
Place of publication / Event location
Seville
Edition
Version
Programming language
Assignee
Practice partner / Client
Abstract
The developed master course “Digital Entrepreneurship and Leadership” (DBML) is based on three of five established core competencies for high potentials in a digital environment - interpersonal and strategic skills as well as citizenship behaviour. It combines modern teaching methods such as a “Digital Safari” with a distinct gender approach to tap current entrepreneurial gender imbalances. This paper illustrates the overall curriculum structure and different learning methods. Furthermore, the developed four-step learning evaluation process is shown, and evaluation results are discussed. The comprehensive learning design prepares future leaders for entrepreneurial activities in three different ways – whether dealing with startups (source of innovation, partnership), being intrapreneurs in larger corporations, or starting or participating in new ventures. The multi-method teaching approach promotes leadership capabilities and gender balance for the digital transformation.
Keywords
Subject (DDC)
330 - Wirtschaft
Project
Event
11th annual International Conference of Education, Research and Innovation
Exhibition start date
Exhibition end date
Conference start date
12.11.2018
Conference end date
14.11.2018
Date of the last check
ISBN
978-84-09-05948-5
ISSN
Language
English
Created during FHNW affiliation
Yes
Strategic action fields FHNW
Publication status
Published
Review
Peer review of the complete publication
Open access category
Closed
License
Citation
KIRCH, Johannes und Barbara EISENBART, 2018. Teaching entrepreneurship, digitalization, leadership, and gender at the same time - How a new learning approach integrates all four perspectives. In: ICERI2018 Proceedings. Seville: IATED. 2018. S. 2348–2356. ISBN 978-84-09-05948-5. Verfügbar unter: https://irf.fhnw.ch/handle/11654/42387