Strategic Positioning Asgard Sport Academy

Abstract

The idea for a new business venture has been developed, and the Asgard Sport Academy has already commenced its operations in the Oerlikon location. However, before moving forward, the founders recognize the importance of conducting specific research to gain a better understanding of the target market, competitors, customer demand, the unique selling proposition, and pricing strategies. Therefore, the aim is to conduct a market analysis regarding strategic positioning to differentiate the Asgard Sport Academy’s services from its competitors and establish a unique identity in the marketplace.