Inbound Marketing Concept for Trown Partners AG

dc.contributor.authorSchaad, Patrick
dc.contributor.authorJevremovic, Filip
dc.contributor.authorAckermann, Raphael
dc.contributor.authorMüller, Rafael
dc.contributor.authorSuntheralingam, Sujeethan
dc.contributor.authorNguyen, Phuong
dc.contributor.mentorGnocchi, Aldo
dc.contributor.partnerTrown Partners AG, Zürich
dc.date.accessioned2023-12-22T16:44:06Z
dc.date.available2023-12-22T16:44:06Z
dc.date.issued2022
dc.description.abstractTrown gained ownership of the already registered domain nachfolgeregelung.ch. They were looking for a strategy on how to make use of the website most effectively. The project team has taken on the task of developing an inbound marketing concept, thus covering Trown's back and allowing the firm to concentrate on its operational activities. The objective was to build and propose a concept that demonstrates how nachfol-geregelung.ch may be used as a content mediator and how inbound marketing tools can be used to gain new clients.
dc.identifier.urihttps://irf.fhnw.ch/handle/11654/41446
dc.language.isoen
dc.publisherHochschule für Wirtschaft FHNW
dc.spatialOlten
dc.subject.ddc330 - Wirtschaft
dc.titleInbound Marketing Concept for Trown Partners AG
dc.type11 - Studentische Arbeit
dspace.entity.typePublication
fhnw.InventedHereYes
fhnw.PublishedSwitzerlandYes
fhnw.StudentsWorkTypeSemesterarbeit
fhnw.affiliation.hochschuleHochschule für Wirtschaft
fhnw.affiliation.institutBachelor of Science
relation.isMentorOfPublication38ae541f-7faf-45c7-a621-919bef79d05b
relation.isMentorOfPublication.latestForDiscovery38ae541f-7faf-45c7-a621-919bef79d05b
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