Pool More, Drive Less: An In-Depth Qualitative Investigation of Barriers and Motivators of Ride-Pooling in Autonomous Vehicles
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2022
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04B - Conference paper
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Denver
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Abstract
Ride-pooling (RP) in autonomous vehicles (AVs) has the potential to combine the sustainability of public transport with the comfort of a private car. In our study we investigated consumers’ acceptance of RP in AVs through in-depth qualitative interviews, identifying relevant barriers and motivators of using this new mobility service.
Keywords
consumer technology interaction, sustainability, exploratory data analysis, depth interviews
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The Association for Consumer Research Conference
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Conference start date
20.10.2022
Conference end date
24.10.2022
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Language
English
Created during FHNW affiliation
Yes
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Preprint in printing
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Peer review of the complete publication
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Closed
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Citation
Stefanelli, A., Haiderer, N., Studer, N., Schaffner, D., Erath, A., & van Eggermond, M. (2022). Pool More, Drive Less: An In-Depth Qualitative Investigation of Barriers and Motivators of Ride-Pooling in Autonomous Vehicles. The Association for Consumer Research Conference. https://doi.org/10.26041/fhnw-4397