Market entry with trade of new watches into the pre-owned luxury watch market
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Authors
Author (Corporation)
Publication date
2023
Typ of student thesis
Bachelor
Course of study
Collections
Type
11 - Student thesis
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Parent work
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DOI of the original publication
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Publisher / Publishing institution
Hochschule für Wirtschaft FHNW
Place of publication / Event location
Olten
Edition
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Practice partner / Client
Abstract
The client has developed a long-standing passion for luxury watches over the past 12 years. However, this passion should not remain just a passion: Mr. Ajvazi wants to turn his passion into a business. He plans to enter the international pre-owned luxury watch market with new watches produced in 2018 or later. Since Mr. Ajvazi does not have sufficient knowledge about the watch market and experience in achieving a successful market entry, this Bachelor Thesis will address this situation and help Mr. Ajvazi to achieve a successful market entry.
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Subject (DDC)
330 - Wirtschaft
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Language
English
Created during FHNW affiliation
Yes
Strategic action fields FHNW
Publication status
Review
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Citation
PAJAZITI, Korab, 2023. Market entry with trade of new watches into the pre-owned luxury watch market. Olten: Hochschule für Wirtschaft FHNW. Verfügbar unter: https://irf.fhnw.ch/handle/11654/42045