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5 Ergebnisse
Ergebnisse nach Hochschule und Institut
Publikation Using Causal Loop Diagrams (CLD) as an organisational learning tool to raise management awareness of the eco-sustainability challenge and to facilitate operational problem solving(2011) Hinz, Andreas; Scherrer-Rathje, Maike; Gütter, SaskiaThis paper introduces Causal Loop Diagrams (CLD) as an organisational learning tool which should help managers of manufacturing firms to build awareness and understanding of the eco-sustainability challenge. In order to achieve that, the literature and case studies are used to analyse the drivers of the eco-sustainability challenge as well as their impact on innovation in the form of eco-efficiency and eco-effectiveness. Better understanding supports management to deal with this challenge and to sustain competitive advantage. CLD are a useful tool to structure and visualise components of the sustainability challenge and to highlight important cause-effect relations between components.04B - Beitrag KonferenzschriftPublikation Making use of dynamic capabilities to address the sustainability challenge(2011) Hinz, Andreas; Boks, Casper; Scherrer-Rathje, Maike; Skorna, Alexander; Schneider, AnselmManufacturing firms are increasingly exposed to pressures coming from the sustainability challenge. A thorough understanding of these drivers is important in order for firms to be able to react to the sustainability challenge. Since the sustainability challenge creates dynamic market conditions, dynamic capabilities are believed to be a key for firms in dealing with that dynamism. Knowledge-related dynamic capabilities appear to be particularly important in supporting firms to find solutions to the challenge. However, to the best of our knowledge, empirical evidence is rather limited so far. Therefore, it is the goal of this paper to examine these drivers and assess dynamic capabilities in the light of the sustainability challenge. Four case studies with multinational manufacturing firms provide empirical findings.04B - Beitrag KonferenzschriftPublikation The Impact Of Sustainability Drivers On A Firms' Strategic Decisions Regarding Manufacturing Technologies, New Product Development And Supplychain Initiatives(2011) Schrettle, Stefan; Hinz, Andreas; Scherrer-Rathje, Maike; Friedli, ThomasThis research seeks to shed more light on the drivers of sustainability that firms are exposed to and their impact on management decisions. We have identified three essential paths of action how firms can react to the sustainability challenge. First, firms reassess their manufacturing technologies. Firms have to identify, evaluate and adopt greener technology options which focus on energy and material efficiency in manufacturing processes. Second, new, eco-friendly products are launched. Third, firms extend green practices from the plant out into the supply chain which is referred to as green supply chain practices (GSCP). In order to understand how manufacturing units are affected by the sustainability challenge, exogenous and endogenous factors are analyzed, which drive a firms' sustainability efforts. Exogenous factors include government regulation, norms and values in society as well as the market forces such as customers, competitors and suppliers. Endogenous factors include a firm's strategy, culture and resources at hand in order to deal with sustainability. Therefore, it is the goal of this work to guide firms' management decisions to address the sustainability challenge.04B - Beitrag KonferenzschriftPublikation Achieving competitive advantage by addressing the dimensions of eco-sustainability and innovation in manufacturing processes(2011) Hinz, Andreas; Scherrer-Rathje, Maike; Neumann, MichèleThis paper explores how firms can generate competitive advantage by simultaneously addressing the dimensions of eco-sustainability and innovation in manufacturing processes. The eco-sustainability dimension is divided into eco-efficiency and eco-effectiveness while the innovation dimension is divided into incremental and radical innovation. These two dimensions are combined in an eco-sustainability & innovation matrix which allows to build clusters of studied firms. In order to shed more light into the connectedness of these two dimensions and the impact on competitive advantage, case studies are conducted with firms that are actively engaged in eco-sustainability and innovation initiatives.04B - Beitrag KonferenzschriftPublikation Turning sustainability into action: Explaining firms' sustainability efforts and their impact on firm performance(Elsevier, 2013) Schrettle, Stefan; Hinz, Andreas; Scherrer-Rathje, Maike; Friedli, ThomasThis research seeks to shed more light on how manufacturing firms adjust their strategy according to the sustainability challenge. Strategic decisions are influenced by strategic long-term considerations, which take into account aspects that lie within firms' boundaries and beyond. Therefore, the first step of this paper is to operationalise the sustainability challenge by identifying relevant drivers for sustainability that firms are exposed to. Second, we develop a framework showing which dimensions affect decisions concerning a sustainability move and which dimensions are affected by these decisions. A sustainability move can contain initiatives emphasising the adoption of new manufacturing technologies, the development of new, sustainable products or the integration of green practices into the supply chain. Next to the influence of sustainability drivers, we explain firms' decisions concerning a sustainability move with past performance, firm size and current level of sustainability action. Depending on whether initiatives are led by strategic or ad-hoc decisions, firms have to explore new knowledge and/or exploit existing knowledge to realise competitive advantage. The goal of this research is to provide an explanation of how decisions of sustainability moves are motivated and which dimensions in the firm are affected by these moves.01A - Beitrag in wissenschaftlicher Zeitschrift